Michael F. Neidorff, 79, Dies; His Firm Was an Obamacare Stalwart

When state officers and authorities regulators had been involved that some counties in the US can be left and not using a provider prepared to promote insurance coverage underneath the Reasonably priced Care Act, Mr. Neidorff agreed to offer protection in a few of these markets, stated Jesse Hunter, a former chief technique officer for Centene, and “there was by no means any hesitation.”

“We need to assist out the place we’re capable of,” Mr. Neidorff advised The New York Occasions in 2017.

He was born in 1942 in Altoona, Pa., to A. Harvey Neidorff, a doctor, and Shirley Rubin Neidorff, a nurse. He had thought-about going into medication however determined as a substitute to main in political science at Trinity College in San Antonio. He later earned a grasp’s diploma from St. Francis Faculty in Brooklyn.

He’s survived by his spouse, Noémi; his brother, Robert; his sister, Susan Neidorff Reinglass; and his son, Peter. His daughter, Monica Neidorff, died in 2021.

Mr. Neidorff had labored for a unit of UnitedHealthcare when he was recruited to be chief government of Coordinated Care, the small managed-care firm that may grow to be Centene. “It was apparent they wanted an entire change,” stated Robert Ditmore, a longtime Centene board member who was concerned within the firm.

Mr. Neidorff expanded aggressively into the Medicaid market, regardless of considerations about whether or not it could be a profitable enterprise. “I had questions on Medicaid; is it going to work?” Mr. Ditmore stated. However, he added, Mr. Neidorff persuaded him: “It was clearly a giant market, so we stated let’s go for it.”

Mr. Neidorff took the corporate public in 2001. In 2016, he acquired a California insurer, Well being Internet, which provided personal plans for one more authorities program, Medicare.

When the Reasonably priced Care Act supplied a chance to promote low-cost personal insurance coverage by means of the state markets arrange by the federal authorities, Mr. Ditmore recalled, Mr. Neidorff was wanting to grow to be a serious participant, regardless of uncertainty about how insurers ought to value their insurance policies within the new market. “He stored pushing for it,” Mr. Ditmore stated. “He was a bulldog with a bone in his mouth.”

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