Indonesian weight reduction app closes $2.6M seed funding

Private well being teaching app Sirka from Indonesia has scored $2.6 million in a seed funding spherical led by enterprise capital companies AC Ventures and Wavemaker Group.

The investing bout was additionally participated by Sequioa, YC, Goodwater Capital, and Indonesian singer Maudy Ayunda.

WHAT IT DOES

Obtainable on Android and iOS units, the subscription-based digital well being platform presents tailor-made weight-loss programmes, which incorporates meal suggestions, for 3 to 6 months and counselling with its present 12 nutritionists. Because it launched in June, it has claimed to assist over 1,000 app customers drop pounds.

WHY IT MATTERS

Sirka goals to assist in stopping dangers of way of life illnesses like diabetes and cardiovascular illnesses by focusing on weight problems. Primarily based on a current Indonesian Household Life Survey, weight problems instances within the nation have greater than doubled over the previous 20 years, rising into an epidemic. The situation is extra prevalent in grownup ladies (10.9%) than in grownup males (6.3%), in accordance with the International Vitamin Report. Weight problems charges have quickly elevated in each wealthy and poor Indonesian households, mentioned the World Well being Group, as persons are transferring in the direction of a food plan containing processed merchandise which might be excessive in fats and sugar. 

With its recent funds, Sirka is working to reinforce its programmes by conducting extra analysis and partnering with medical advisors and gamers within the meals and beverage sector. Sooner or later, it mentioned it can discover long-term assist drugs to deal with power illnesses like diabetes.

MARKET SNAPSHOT

Fellow well being teaching app SugoSure by digital well being agency ConnectedHealth has not too long ago launched in Singapore. It presents a subscription-based service that helps handle the situations of sufferers with kind 2 diabetes mellitus. 

One other Singaporean participant, Autumn, has partnered with well being tech supplier dacadoo to supply digital well being teaching on its wealth and well being platform. In June, digital therapeutics agency Epillo, which is now accessible in Singapore, Malaysia and India, informed MobiHealthNews that it’s going to quickly provide a premium subscription service providing well being evaluation and monitoring.

ON THE RECORD

“Sirka democratises entry to nutritionists and supplies handy entry on cellular. It’s a extremely localised and personalised resolution to stop power situations and enhance customers’ well being whereas being comparatively inexpensive for the broader inhabitants,” Wavemaker Basic Accomplice Gavin Lee mentioned.

“Vitamin and well-being [are] more and more being [on] prime of thoughts for Indonesians as we proceed to have nearly triple the worldwide weight problems fee and a really excessive at-risk inhabitants for power diseases. Beginning with nutritionists which might be reachable at handy instances of the day by means of their app – we love Sirka’s strategy of leveraging know-how and data to carry purposeful well-being inside attain of thousands and thousands of individuals,” AC Ventures founder Adrian Li additionally commented.

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